As P•TAL's retail operations grew across multiple sales channels, offline stores, ecommerce platforms and manufacturing workflows, the business needed greater coordination and visibility across its operations.

• Product and Item Management: P•TAL manages a diverse product catalogue with different item types, categories, SKUs, barcodes, weights and pricing structures. The business needed a centralized item master to maintain consistent product information.
• Inventory Visibility: Inventory moved through purchasing, manufacturing, finished-goods storage, dispatch and fulfillment. P•TAL needed better visibility into raw materials, WIP, finished goods, warehouse movements and stock transfers.
• Multi-Channel Sales: P•TAL needed to manage orders from multiple channels, including EasyEcom, Amazon, Myntra, Shopify, B2C, B2B and influencer sales, while maintaining consistent customer, product, payment and fulfillment information.
• Sales and Fulfillment Control: Order processing needed to be connected with inventory availability and fulfillment status. The business required controls to prevent transactions from progressing when sufficient inventory was not available.
• Procurement Management: P•TAL needed greater control over purchase orders, purchase receipts, suppliers and incoming inventory while connecting procurement with accounting.
• Manufacturing and Stock Movement: The business needed structured workflows for BOMs, work orders, raw-material consumption, WIP movement and finished-goods transfers.
• Overall Operational Control: P•TAL needed a connected system that could bring sales, inventory, purchasing, manufacturing, fulfillment and accounting processes together and provide greater visibility into business transactions.