Loyal customers are invaluable to businesses, spending over 60% more than new customers. Retaining them is far more cost-effective, with acquiring new customers costing 5 to 25 times more.

To harness this potential, we've developed an open-source reward management system. Built on Frappe with a React frontend, our system boosts customer retention across various sectors, including electronics, eCommerce, FMCG, and D2C, and can also be implemented in B2B businesses. It features a user-friendly interface for tracking and redeeming rewards, real-time announcements, and a personalized dashboard for different users. Businesses can generate customizable reports, set redemption point limits, and manage customer registration and QR code validation efficiently.

In our talk, we will introduce our organization, outline industry challenges, present our solution, explain why we chose Frappe and ERPNext, and provide a demo.

GitHub link here